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Ricky Willis author profile

Ricky Willis

Ricky Willis from Skint Dad

Ricky Willis is the founder of Skint Dad, a UK website helping families make their money go further.

Skint Dad began during a tough period, when Ricky and his family were working their way out of £42,000 of debt. What started as a way to stay accountable quickly grew into a place for honest, real-life money help without judgement.

Today, Ricky shares simple, practical tips based on lived experience, focusing on cutting bills, saving at the supermarket, and finding small ways to boost income at home.

He has appeared on BBC TV, This Morning, and Good Morning Britain, and is regularly asked to comment on the money pressures families face across the UK.

Meet the rest of the Skint Dad team.

How can I cancel a gym membership?

by Ricky Willis · updated 1 February 2024

cartoon of a person lifting weights with a stop/cancel sign over them

Cancelling a gym membership is not easy. Gyms rely on many members taking out a gym membership and losing interest. If gyms made it easy to cancel a membership, … [Read more...]

Save 20% with Tesco gift card offers – June 2024

by Ricky Willis · updated 5 June 2024

tesco gift cards

Don't shop directly with a retailer. Buy discounted Tesco gift cards with special offers, including up to 20% off popular vouchers and e-gift cards. If … [Read more...]

Latest TopCashback new member offers (February 2024)

by Ricky Willis · updated 1 February 2024

Don't just join a cashback site or you'll miss out. Be sure to sign up for TopCashback new member offers and get even more money back when you shop. It's an easy way to save as much money when you shop online.

If you're considering joining TopCashback, make sure you check out the new member offers below for a nice cash bonus on your first purchase through the … [Read more...]

50 of the Most Unconventional Money Saving Tips – EVER

by Ricky Willis · updated 10 January 2024

Tight, cheap, frugal or thrifty - whatever you call it, how far would you go to save money? Check out the 50 most unconventional money saving tips - EVER.

We all know the usual money saving tips that are banded around. Set a budget, cancel unnecessary subscriptions, use cashback websites etc. However, there … [Read more...]

BEST money making apps to earn you easy cash

by Ricky Willis · updated 2 October 2024

hand holding a mobile phone with a conversation pop up showing pound signs

Use money making apps to earn some extra quick cash in no time. These free smartphone apps can put money in your pocket with little effort. Phones … [Read more...]

How to make luxury gift hampers (on a budget)

by Ricky Willis · updated 12 November 2024

Luxury gift hampers make a great gift but they are really expensive. Instead of buying expensive gift hampers it's far cheaper to make a luxury one yourself

Luxury gift hampers make a great gift, but they are really expensive. Instead of buying expensive gift hampers it's far cheaper to make a luxury one … [Read more...]

Asda 25% off George clothing sale dates and shopping tips

by Ricky Willis · updated 27 June 2024

asda george clothing in store

Asda George Clothing and footwear sale get you a savings of 25% off everything, including items already on sale. The Asda sale is a great opportunity to … [Read more...]

30 frugal living tips you might not be doing yet

by Ricky Willis · updated 15 January 2024

cartoon of a hand adding a coin to a piggy bank

As the cost of living soars across the UK and the wider world, it's never been more important to stretch your money as far as possible, and the best way to do … [Read more...]

How to get a holiday for free (yes, FREE!)

by Ricky Willis · updated 18 May 2023

Whether it's a break for a few days or a couple of weeks away, taking a holiday is expensive. However, you don't need to pay anything, and there are ways to get … [Read more...]

Wilko half price Pick and Mix (April 2023)

by Ricky Willis · updated 3 April 2023

wilko pick n mix offer

Wilko Pick and Mix is on sale at half price in their latest offer, meaning you (or your kid) can get a cup full of sweets for just £1. Since Wilko closed and … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know how heavy money pressure can feel, so we share simple, practical help to make everyday money feel more manageable.

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  • Home
  • Save money
    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
  • Make money
    • Make money online
    • Best paid surveys
    • Best side hustle ideas
    • Free money
    • Genuine work from home jobs
    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
    • Credit score apps
  • Help & Support
  • News
  • Deals
    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
    • Contact us
  • Subscribe