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Naomi Willis author profile

Naomi Willis

Naomi Willis

Naomi Willis is the co-founder of the award-winning money saving website SkintDad.co.uk which helps people save money by showing that every penny counts.

Having previously been in a mountain of debt, Naomi knows the burden of living on very little but managed to become debt free by learning from past mistakes and following her own money saving tips and tricks.

Starting part time when the site launched in 2013, she joined full time in 2017 to support editorial and the Skint Dad community and has helped the site become one of the most popular money blogs in the UK.

Naomi is an expert on saving on food and supermarket costs, making a few extra pounds on the side, and finding an amazing deal.

Naomi is a Meta Certified Community Manager, and has undertaken Reuters Introduction to Digital Journalism.

As well as sharing money saving knowledge on Skint Dad, Naomi appears and frequently contributes in leading newspapers and on TV and radio, including C4's Steph's Packed Lunch, The Times, The Guardian, ITV, and BBC Radio, and is a member of The Sun's Squeeze Team.

Meet the rest of the team.

London Theatre Week 2024: tickets from just £15

by Naomi Willis · updated 3 September 2024

london theatre week

Experience the magic of London Theatre Week 2024! Enjoy top shows from £15! Book now, until 8 September, for unforgettable live performances. Dreaming of a … [Read more...]

Blue Light Card expands to offer huge discounts to teachers

by Naomi Willis · updated 8 August 2024

blue light card with an A+ circled in the top right of the card

Teachers can now access massive discounts with a Blue Light Card membership and get money off at stores like Asda, Starbucks and more! Blue Light Card, … [Read more...]

McDonald’s 3 for £3 mix and match meal deal

by Naomi Willis · updated 19 August 2024

mcdonalds 3 for £3 mix n match logo

McDonald's meal deal allows you to mix and match the menu to get three items for £3. But is it actually a good deal? Maybe I'm showing my age, but I … [Read more...]

Free crumpets at Morrisons Café – just “Ask for Ellen”

by Naomi Willis · updated 29 July 2024

Girl eating crumpets at a Morrisons cafe

Say just three words to get free Warburton crumpets at Morrisons Café this summer holiday! The offer is valid from 5 August to 24 August. Morrisons and … [Read more...]

How to get FREE food and drinks – apps and other ideas

by Naomi Willis · updated 9 July 2024

cartoon of a knife and fork set up next to a plate on a light blue background

Instead of spending all your hard-earned money at the supermarket, why not try to score yourself some free food using these apps, plus more ideas to cut down on … [Read more...]

Ultimate list of free money offers – worth over £500

by Naomi Willis · updated 12 August 2024

cartoon graphic of a money back on a blue background

Are you looking for ways to boost your bank account without much work? You've come to the right place! It may not sound realistic, but it's perfectly … [Read more...]

Aldi Baby Event dates 2024

by Naomi Willis · updated 12 August 2024

aldi baby and toddler event

Find out the details of the next Aldi Baby Event, where you can pick up bargains from the middle of the store as part of Specialbuys - perfect for expecting or … [Read more...]

Is your job making you poor?

by Naomi Willis · updated 4 July 2024

cartoon emoji of flying money

You work to get paid, but you end up paying more! Discover the hidden costs of working and tips to keep your job expenses down. Ever feel like your job is … [Read more...]

Even more off with Blue Light Card – Big Blue Weekend special discounted offers

by Naomi Willis · updated 3 July 2024

blue light card big blue weekend 2024

You can get up to 50% off with a flash sale taking place for Blue Light Card holders over a long four-day weekend. Big Blue Weekend is a massive sale event … [Read more...]

120GB for £12 – mega offer with SMARTY Mobile

by Naomi Willis · updated 2 July 2024

smarty mobile 120gb 12 deal

Limited time offer - get a mega deal of 120GB for just £12 for a one-month flexible plan with SMARTY Mobile. SMARTY Mobile has launched a mega-value offer … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know every penny counts, so we’re sharing resources, tips, tricks, and deals that will keep more money in your pocket.

Read more about us.

Make Every Penny Count by Ricky and Naomi Willis
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  • Save money
    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
    • Sun holiday codes
  • Make money
    • Make money online
    • Best paid surveys
    • Best side hustle ideas
    • Free money
    • Genuine work from home jobs
    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
    • Credit score apps
  • Our Book
  • News
  • Deals
    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
  • Community
  • Subscribe