A new way to avoid money-draining scams When money is tight, the last thing anyone needs is a scammer sniffing around their savings. Yet almost 800,000 … [Read more...]
Ricky Willis author profile
Ricky Willis
Ricky Willis is the founder of Skint Dad, a UK website helping families make their money go further.
Skint Dad began during a tough period, when Ricky and his family were working their way out of £42,000 of debt. What started as a way to stay accountable quickly grew into a place for honest, real-life money help without judgement.
Today, Ricky shares simple, practical tips based on lived experience, focusing on cutting bills, saving at the supermarket, and finding small ways to boost income at home.
He has appeared on BBC TV, This Morning, and Good Morning Britain, and is regularly asked to comment on the money pressures families face across the UK.
What poverty really feels like: the truth nobody talks about
Most people think poverty is only about money. But it’s far more than that. It’s a feeling, a pressure, a weight that follows you everywhere. Most of it … [Read more...]
Free Lindt TEDDY alert: grab a stocking and claim yours this Christmas
If you miss the Christmas magic from when you were a kid, you’re not alone. New research from Lindt shows almost half of UK adults wish they could bring … [Read more...]
Winter warmth help: how to stay warm and find free support in your area
When the cold hits, lots of families try to stretch their heating as far as they can. Some switch it off early to save money. Others sit wrapped in extra … [Read more...]
Side hustles AI can’t replace (and how to start one in the UK)
AI is moving fast. One week it writes poems, the next it answers emails, and before you know it, people are saying whole careers might disappear. It is no … [Read more...]
Tesco to give away free ‘wonky’ Christmas trees for one day only
A free Christmas tree from Tesco? Here’s what’s going on Tesco is giving away free Christmas trees for one day only, and for anyone watching every penny … [Read more...]
Child Benefit is rising in 2026: what families will get and how to make the most of it
Parents and carers will get a small boost to Child Benefit from April 2026. This guide explains how much it’s going up and how to make the most of it. It … [Read more...]
Could One Stop make your Christmas wish come true this year?
Money is tight for plenty of families right now, and even a normal Christmas shop can feel like climbing a hill with bricks in your bag. That’s why One … [Read more...]
New help for low income families: what the government’s child poverty plan actually means for you
Many parents across the UK are stretched so thin that even basics like food, school uniforms and a warm home can feel out of reach. The government has now … [Read more...]
Cheapest supermarket in the UK revealed: November 2025 update
Which supermarket is cheapest in November 2025? We compare Aldi, Lidl, Asda, Tesco, Sainsbury’s and more, using the latest monthly price checks from … [Read more...]
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