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Naomi Willis author profile

Naomi Willis

Naomi Willis

Naomi Willis is the co-founder of the award-winning money saving website SkintDad.co.uk which helps people save money by showing that every penny counts.

Having previously been in a mountain of debt, Naomi knows the burden of living on very little but managed to become debt free by learning from past mistakes and following her own money saving tips and tricks.

Starting part time when the site launched in 2013, she joined full time in 2017 to support editorial and the Skint Dad community and has helped the site become one of the most popular money blogs in the UK.

Naomi is an expert on saving on food and supermarket costs, making a few extra pounds on the side, and finding an amazing deal.

Naomi is a Meta Certified Community Manager, and has undertaken Reuters Introduction to Digital Journalism.

As well as sharing money saving knowledge on Skint Dad, Naomi appears and frequently contributes in leading newspapers and on TV and radio, including C4's Steph's Packed Lunch, The Times, The Guardian, ITV, and BBC Radio, and is a member of The Sun's Squeeze Team.

Meet the rest of the team.

What Happens If Your Debt Management Plan Provider Closes Down?

by Naomi Willis · updated 26 June 2018

sad face

When you get in debt trouble (or even if you feel like it’s getting too much), our first response is always to reach out for debt help. You’re able to get … [Read more...]

Tesco Is Scrapping Their Brand Guarantee But Promises Cheaper Everyday Prices

by Naomi Willis · updated 26 June 2018

Tesco shop

Everything comes to an end at some point, and now another price match scheme is going to finish! Tesco has announced they are stopping their Brand Guarantee … [Read more...]

Kids Cough Syrup Recalled at Tesco, Asda, Sainsbury’s, Morrisons and More

by Naomi Willis · updated 20 June 2018

cough syrup recall

Buying own-brand is a sure fire way to save a few quid. Usually, the ingredients are the same as more expensive brands and they do exactly the same … [Read more...]

John Lewis Pays You For Unwanted (and Damaged) Clothes

by Naomi Willis · updated 18 June 2018

John Lewis

Looking for a way to make a bit of extra cash? Then why not turn to your wardrobe? Chances are, you wear the same few outfits each week, and you've got a bin … [Read more...]

How Much Can You Save By Booking a Last-Minute Holiday?

by Naomi Willis · updated 10 August 2018

holiday

Perhaps you’ve been thinking about going on holiday for a while, but life has got in the way of planning a trip. Maybe you’ve suddenly realised that a … [Read more...]

Do You Need an RFID Wallet to Stop Contactless Card Fraud?

by Naomi Willis · updated 13 June 2018

The way we use money is changing and technology is leading the way to make things easier, quicker and safer for us to pay for goods and services.

Contactless cards were used for 31% of all card transactions in 2017 and while we’re clearly getting used to them, are we more at risk? To top it off, RFID … [Read more...]

Can You Claim Compensation After the Visa Payment Outage?

by Naomi Willis · updated 12 June 2018

visa card

Still not got your money back after the Visa payment outage last week? You may be able to claim compensation if you were left out of pocket. Anyone who … [Read more...]

How To Get a Free Benefit Mascara This June

by Naomi Willis · updated 1 December 2020

free mascara from Benefit

Gotta love a freebie!! Benefit is currently giving away free samples of mascara if you trade in any of your old mascaras. I happen to have an old, dried out … [Read more...]

Plogging – The New Swedish Craze That’ll Save You Money and Save the World Too

by Naomi Willis · updated 12 June 2018

plogging

Plogging, the latest trend from Sweden, will see you save money, get fit and make your local environment a better place. Ditch that expensive gym … [Read more...]

Free Gin and Tonic This Friday at Young’s Pubs

by Naomi Willis · updated 4 June 2018

free gin and tonic

Love a freebie? Love gin? You'll love this!! Go and grab your free gin and tonic to celebrate World Gin Day this weekend courtesy of Young's pubs and … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know every penny counts, so we’re sharing resources, tips, tricks, and deals that will keep more money in your pocket.

Read more about us.

Make Every Penny Count by Ricky and Naomi Willis
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    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
    • Sun holiday codes
  • Make money
    • Make money online
    • Best paid surveys
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    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
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    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
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