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Ricky Willis author profile

Ricky Willis

Skint Dad Ricky Willis

Ricky Willis founded the award-winning money saving website SkintDad.co.uk which helps people save money by showing that every penny counts.

What started as a way to share his family’s debt issues, and as a way to be held accountable while paying off £42,000 of consumer debt, quickly became a hit money blog.

Since Ricky launched the site it has attracted over 15 million page views.

Ricky has a passion for finding ways to boost income and has gained experience in website development.

He has appeared on BBC TV, This Morning, Good Morning Britain, as well as in newspapers discussing money issues families face today.

Meet the rest of the team.

5 Reasons Why People Get Into Debt

by Ricky Willis · updated 9 December 2020

Getting into debt is unfortunately very easy and is something that can spiral out of control but there isn't just one reason why debt can strike.

Getting into debt is unfortunately very easy and something that can spiral out of control but there isn't just one reason why debt can strike. Getting … [Read more...]

#WheresYourHeadAt When Dealing With Personal Finances?

by Ricky Willis · updated 9 December 2020

The Institute of Inertia which will see me working alongside other experts to try and get a better understanding of why people bury their heads in the sand

I’ve recently been asked to join The Institute of Inertia which will see me working alongside academics and experts to try and get a better understanding of why … [Read more...]

Switch Supplier, Save Money and Be Warm

by Ricky Willis · updated 12 April 2019

With the high costs of energy bills, many people are making the tough choice over whether to spend more money and be warm or don't spend and be cold. There is a third choice! Switch, save and be warm instead.

With the high costs of energy bills, many people are making the tough choice over whether to spend more money and be warm or don't spend and be cold. There … [Read more...]

Muscle Food Review: Top Quality Meat At Low Prices

by Ricky Willis · updated 14 May 2019

Muscle Food is not just for fitness fanatics. If you are looking for quality, good value meat then Muscle Food should be on your list of places to shop!

Buying any type of meat is normally quite expensive. That's why we were pleasantly surprised with our Muscle Food review and how they manage to offer top … [Read more...]

Make Money with….Your Old Loo Roll!

by Ricky Willis · updated 10 April 2019

Now you need to be a little patient on this one and hear me out. I am being serious when I say that you can make money with the little cardboard tube from the middle of your toilet roll.

Now you need to be a little patient on this one and hear me out. I am being serious when I say that you can make money with the little cardboard tube from the … [Read more...]

7 Reasons Why I’m Not Into Extreme Couponing

by Ricky Willis · updated 12 April 2019

I do use coupons to help with the cost of my supermarket shop but I'm not an extreme couponer and don't think couponing is a reliable way to save money.

I do use coupons to help with the cost of my supermarket shop but I'm not an extreme couponer and don't think couponing is a reliable way to save … [Read more...]

5 Ways to Make Extra Money for Christmas

by Ricky Willis · updated 17 September 2020

As Christmas is fast approaching, you might be concerned about how to pay for the festive season. With the average cost of Christmas rising every year, making extra money now means you won’t have to resort to credit cards or other borrowing to get through the season.

Need more money for the festive season? We show you how to make extra money in time for Christmas (or any time of the year) As Christmas is fast … [Read more...]

Successful comping at Christmas

by Ricky Willis · updated 27 November 2019

Today's post is written by professional comper Di Coke. Di is not only a hugely successful competition enterer but she also shares her tips, tricks and secrets on how you can win over on her awesome site, Super Lucky.

Today's post is written by professional comper Di Coke. Di is not only a hugely successful competition enterer but she also shares her tips, tricks and secrets … [Read more...]

Rent Your Home? Save Money With These 3 Tips!

by Ricky Willis · updated 6 November 2018

Renting isn't cheap! Although renting a property can be expensive, there are some money saving tips that will keep a few more pounds in your pocket.

The following post is written by Graham Clark from the personal finance website Moneystepper. They have recently released a list of 111 ways to save money on … [Read more...]

Slow Cooker Turkey Chilli Recipe

by Ricky Willis · updated 20 April 2019

We decided to try a slow cooker turkey chilli (instead of using beef) and it was delicious, full of flavour but isn't too hot to scare off the kids. After … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know every penny counts, so we’re sharing resources, tips, tricks, and deals that will keep more money in your pocket.

Read more about us.

Make Every Penny Count by Ricky and Naomi Willis
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  • Home
  • Save money
    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
    • Sun holiday codes
  • Make money
    • Make money online
    • Best paid surveys
    • Best side hustle ideas
    • Free money
    • Genuine work from home jobs
    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
    • Credit score apps
  • Our Book
  • News
  • Deals
    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
  • Community
  • Subscribe