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Ricky Willis author profile

Ricky Willis

Ricky Willis from Skint Dad

Ricky Willis is the founder of Skint Dad, a UK website helping families make their money go further.

Skint Dad began during a tough period, when Ricky and his family were working their way out of £42,000 of debt. What started as a way to stay accountable quickly grew into a place for honest, real-life money help without judgement.

Today, Ricky shares simple, practical tips based on lived experience, focusing on cutting bills, saving at the supermarket, and finding small ways to boost income at home.

He has appeared on BBC TV, This Morning, and Good Morning Britain, and is regularly asked to comment on the money pressures families face across the UK.

Meet the rest of the Skint Dad team.

How to financially prepare for a new baby

by Ricky Willis · updated 15 March 2022

Having a baby not only changes your life in every way possible but it also has a huge impact on your finances, especially for new parents.

Having a baby not only changes your life in every way possible, but it also has a huge impact on your finances, especially for new parents. I’m expecting … [Read more...]

Make money from stuff companies give you for free

by Ricky Willis · updated 15 March 2022

Everyone likes getting something for free! Instead of keeping your freebies why not make money from them and avoid clutter building up in your home.

Everyone likes getting something for free! Instead of keeping your freebies why not make money from them and avoid clutter building up in your … [Read more...]

Awesome THORPE PARK Annual Passes Giveaway

by Ricky Willis · updated 6 November 2018

Amazing competition to win THORPE PARK Annual Passes so a family of five can visit THORPE PARK every day this year for free.

Amazing competition to win THORPE PARK Annual Passes so a family of up to five can visit THORPE PARK every day this year for free. So if you’ve been … [Read more...]

Smart Meters: You’re Going to Save Money

by Ricky Willis · updated 16 March 2022

The national roll out of smart energy meters is getting nearer and many people have already had the opportunity to have a meter installed - they're getting on really well and saving money!

The national roll out of smart meters is getting nearer and many people have already had the opportunity to have a meter installed - they're getting on really … [Read more...]

Making the most of your money with a Credit Union

by Ricky Willis · updated 19 January 2024

Looking for an affordable loan without the high interest rates offered by banks and other creditors? A credit union could be the answer.

Looking for an affordable loan without the high-interest rates offered by banks and other creditors? A credit union could be the answer. Originally set up … [Read more...]

Make Money Selling Books and Tech with Ziffit

by Ricky Willis · updated 12 April 2019

If you're short on cash or just need to have a clear out of old books, CDs, DVDs and games then you should use Ziffit to sell your used stuff for pure hard cash!

If you're short on cash or just need to have a clear out of old books, CDs, DVDs and games then you should use Ziffit to sell your used books and tech … [Read more...]

Need to Know Budget Wedding Ideas for Brides and Grooms

by Ricky Willis · updated 15 March 2022

With the average cost of a wedding hitting over £21,000, there's no surprise that it leaves brides and grooms quivering at the idea of getting hitched. Don't fret - use these budget wedding tips so you can have the day of your dreams without the expensive price tag.

With the average cost of a wedding hitting over £21,000, it's no surprise that it leaves brides and grooms quivering at the idea of getting hitched. Don't … [Read more...]

Savvy Ways to Buy Cheap Foreign Currency

by Ricky Willis · updated 15 March 2022

Buying cheap foreign currency can be really hit and miss so check out where to find the greatest deals (and what to avoid) to make the best savings.

Buying cheap foreign currency can be really hit and miss so check out where to find the greatest deals (and what to avoid) to make the best … [Read more...]

Credit and Debit Cards – Do You Actually Know the Difference?

by Ricky Willis · updated 15 March 2022

They may just be a small pieces of rectangular plastic but credit cards and debit cards are very different. They each have good and bad points but which one should you use?

They may just be small pieces of rectangular plastic but credit cards and debit cards are very different. They each have good and bad points but which one … [Read more...]

Sell your rubbish on eBay for profit

by Ricky Willis · updated 19 November 2025

Before you put your rubbish in the bin take a closer look - you could be throwing away pure profit as other peope are willing to buy it on eBay!

Before you put your rubbish in the bin take a closer look - you could be throwing away pure profit as other people are willing to buy it on eBay! Since the … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know how heavy money pressure can feel, so we share simple, practical help to make everyday money feel more manageable.

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  • Home
  • Save money
    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
  • Make money
    • Make money online
    • Best paid surveys
    • Best side hustle ideas
    • Free money
    • Genuine work from home jobs
    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
    • Credit score apps
  • Help & Support
  • News
  • Deals
    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
    • Contact us
  • Subscribe