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Naomi Willis author profile

Naomi Willis

Naomi Willis

Naomi Willis is the co-founder of the award-winning money saving website SkintDad.co.uk which helps people save money by showing that every penny counts.

Having previously been in a mountain of debt, Naomi knows the burden of living on very little but managed to become debt free by learning from past mistakes and following her own money saving tips and tricks.

Starting part time when the site launched in 2013, she joined full time in 2017 to support editorial and the Skint Dad community and has helped the site become one of the most popular money blogs in the UK.

Naomi is an expert on saving on food and supermarket costs, making a few extra pounds on the side, and finding an amazing deal.

Naomi is a Meta Certified Community Manager, and has undertaken Reuters Introduction to Digital Journalism.

As well as sharing money saving knowledge on Skint Dad, Naomi appears and frequently contributes in leading newspapers and on TV and radio, including C4's Steph's Packed Lunch, The Times, The Guardian, ITV, and BBC Radio, and is a member of The Sun's Squeeze Team.

Meet the rest of the team.

Pay Your Age and get a Build-A-Bear for as little as £1

by Naomi Willis · updated 13 October 2022

Build A Bear Pay Your Age

Struggle to know what to buy your kid for a birthday? Are they desperate for a Build-A-Bear teddy, but you’re worried about the cost? That’s no longer a … [Read more...]

Sainsbury’s Pay You Up to £25 to Recycle Plastic and Metal Cans ♻️

by Naomi Willis · updated 10 June 2019

sainsburys store front

Sainsbury's is rolling out new reverse vending machines, and you can earn 5p for each plastic bottle or drink can you recycle. Sainsbury's is the latest … [Read more...]

Get 150 Bonus Nectar Points at Sainsbury’s When You Spend £1

by Naomi Willis · updated 22 May 2019

Sainsbury's is giving away 150 Nectar points on each £1 spend to celebrate it's 150th birthday this Bank Holiday weekend. 

Sainsbury's is giving away 150 Nectar points when you spend just £1 to celebrate it's 150th birthday this Bank Holiday weekend. Are you planning on … [Read more...]

Plans to Charge Shoppers 1p to Use Supermarket Self Service Checkouts

by Naomi Willis · updated 13 June 2019

self service checkout

A new "till tax"? An MP report suggests charging people for using self-service checkouts to raise money for community projects. Just the other day, we were … [Read more...]

New Bargain £2 Poundland Meal Deal

by Naomi Willis · updated 2 July 2021

poundland meal deal

There's a new £2 Poundland Meal Deal - with 4 items! We've taken a look to see if a packed lunch still works out to be cheaper. Poundland has launched … [Read more...]

Tesco Clubcard Holders Get 50% Off to Celebrate 100th Birthday

by Naomi Willis · updated 1 May 2019

Tesco Clubcard Prices discount

Tesco Clubcard holders can get up to 50% off in store and online as part of Tesco's 100th birthday celebrations from 7 May to 26 May 2019. Tesco is 100! … [Read more...]

How I Use the ClearScore App to Keep on Top of My Finances

by Naomi Willis · updated 29 April 2019

clear score app review

Using the ClearScore app you can easily review changes to your credit score each month. Here’s how keeping track of my credit score enabled me to stay on top of … [Read more...]

Collect Bonus Tesco Clubcard Points Using Tesco Pay+ App

by Naomi Willis · updated 29 April 2019

Use the Tesco Pay+ app in any Tesco store or Tesco Petrol Filling Station and collect extra Clubcard points.

The Tesco Pay+ app closed on Monday, 27 February. The payment app was different to Tesco Bank Clubcard Pay+ debit card or the Clubcard Plus subscription, … [Read more...]

Sticky Roast Lamb with Chilli Chutney Glaze

by Naomi Willis · updated 1 October 2019

glazed lamb

If you’re looking for a show stopper for Easter Sunday dinner, or you want to try something different to your usual Sunday roast, then this roast leg of lamb … [Read more...]

Mastercard May Be Forced to Payout £300 to Nearly ALL British Adults

by Naomi Willis · updated 17 April 2019

mastercard

Overcharging for years + being forced to pay out £300 to most of the UK population = priceless :)  So, that was the TL;DR version, but if you've got … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know every penny counts, so we’re sharing resources, tips, tricks, and deals that will keep more money in your pocket.

Read more about us.

Make Every Penny Count by Ricky and Naomi Willis
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  • Save money
    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
    • Sun holiday codes
  • Make money
    • Make money online
    • Best paid surveys
    • Best side hustle ideas
    • Free money
    • Genuine work from home jobs
    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
    • Credit score apps
  • Our Book
  • News
  • Deals
    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
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  • Subscribe