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Naomi Willis author profile

Naomi Willis

Naomi Willis

Naomi Willis is the co-founder of the award-winning money saving website SkintDad.co.uk which helps people save money by showing that every penny counts.

Having previously been in a mountain of debt, Naomi knows the burden of living on very little but managed to become debt free by learning from past mistakes and following her own money saving tips and tricks.

Starting part time when the site launched in 2013, she joined full time in 2017 to support editorial and the Skint Dad community and has helped the site become one of the most popular money blogs in the UK.

Naomi is an expert on saving on food and supermarket costs, making a few extra pounds on the side, and finding an amazing deal.

Naomi is a Meta Certified Community Manager, and has undertaken Reuters Introduction to Digital Journalism.

As well as sharing money saving knowledge on Skint Dad, Naomi appears and frequently contributes in leading newspapers and on TV and radio, including C4's Steph's Packed Lunch, The Times, The Guardian, ITV, and BBC Radio, and is a member of The Sun's Squeeze Team.

Meet the rest of the team.

Win cash prizes playing Tetris Primetime app for free each evening

by Naomi Willis · updated 29 January 2021

tetris primetime

You can win a prize pot share of $1,000 every day playing the free Tetris app. Play the game for 5 - 10 minutes each evening for your chance to scoop a cash … [Read more...]

3 tactics to save money if you own a car

by Naomi Willis · updated 26 April 2021

woman smiling in car

Owning a car comes with added responsibility. There will be many times, you will find yourself in a position where your car is throwing a tantrum. One of … [Read more...]

M&S increase £15 free school meal voucher to £20

by Naomi Willis · updated 22 January 2021

MS free school meal vouchers

Each week during the lockdown, M&S is funding an additional £5 towards the £15 free school meal vouchers (£20 total), so kids can have breakfast and … [Read more...]

6 week budget meal plan (+ shopping list) for £15 a week

by Naomi Willis · updated 15 January 2021

girl eating packed lunch

If you are receiving Free School Meal Vouchers, this 6-week meal plan and shopping list will help with ideas to keep in the £15 budget. Into the second … [Read more...]

What to do with old mobile phones

by Naomi Willis · updated 28 February 2023

What to do with old mobile phones

Anyone else got an old mobile phone that just sat in the back of their drawer doing nothing? Yep, me too! We’re not the only ones with Brits having some 55 … [Read more...]

Free school meals voucher scheme relaunching next week

by Naomi Willis · updated 13 January 2021

packed lunch

After two weeks of waiting, and parents being given poor quality food parcels, the government has confirmed the free school meals vouchers restart from 18 … [Read more...]

What food parcels should really include vs how much it costs at Tesco

by Naomi Willis · updated 15 March 2021

chartwells food parcel contents

A food parcel provider has shared a list of what nutritious food items are included in a ten-day hamper. Here's how to compares to Tesco. So there has been … [Read more...]

Lidl Plus app gets you money off your food shop

by Naomi Willis · updated 30 September 2021

lidl store scotland

The Lidl Plus app gets you discounts and money off your food shop as well as scratch cards with the chance to win prizes. Lidl has launched a brand new … [Read more...]

Are children’s food parcels really good enough?

by Naomi Willis · updated 13 January 2021

school lunch at home

Schools are providing food parcels to children eligible for free school meals, but are they good enough for the funding given? With the nation on lockdown, … [Read more...]

Latest coronavirus scams to avoid including fake vaccines

by Naomi Willis · updated 13 September 2021

coronavirus scam

Here are the latest ways scammers - just this week - are trying to steal our money. Be aware, don't trust emails, and don't give banking details to … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know every penny counts, so we’re sharing resources, tips, tricks, and deals that will keep more money in your pocket.

Read more about us.

Make Every Penny Count by Ricky and Naomi Willis
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  • Home
  • Save money
    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
    • Sun holiday codes
  • Make money
    • Make money online
    • Best paid surveys
    • Best side hustle ideas
    • Free money
    • Genuine work from home jobs
    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
    • Credit score apps
  • Our Book
  • News
  • Deals
    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
  • Community
  • Subscribe