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Naomi Willis author profile

Naomi Willis

Naomi Willis from Skint Dad

Naomi Willis is the co-founder of Skint Dad, a UK website helping families make their money go further.

After experiencing serious debt herself, Naomi understands the pressure that comes with living on very little. She became debt free by learning from past mistakes and sticking to simple, realistic money habits.

Naomi joined Skint Dad part time when it launched in 2013 and moved full time in 2017, supporting both the editorial side and the wider community. She focuses on saving money on food, supermarket shopping, and finding deals that actually work in real life.

Naomi is a Meta Certified Community Manager and has completed Reuters’ Introduction to Digital Journalism.

Meet the rest of the Skint Dad team.

Save money buying seasonal vegetables (UK)

by Naomi Willis · updated 15 March 2022

Don’t overspend on your fruit and veg – make sure you’re smart and buy fruit and seasonal vegetables to save as much as possible on your supermarket and grocery spend.

Don’t overspend on your fruit and veg – make sure you’re smart and buy fruit and seasonal vegetables to save as much as possible on your supermarket and … [Read more...]

Co-op Easter Meal Deal – is it actually a good deal?

by Naomi Willis · updated 15 March 2022

Co-op are now selling their latest Easter frozen meal deal at selected stores. The deal gets you a whole meal and pudding for the family for just £10 – but is it worth it?

Co-op are now selling their latest Easter frozen meal deal at selected stores. The deal gets you a whole meal and pudding for the family for just £10 – but is … [Read more...]

How buying out of season saves you money

by Naomi Willis · updated 15 March 2022

If you want to save money then stop buying stuff when the retailers tell you to. Instead, wait until it's slightly out of season and nab a great discount!

If you want to save money, then stop buying stuff when the retailers tell you to. Instead, wait until it's slightly out of season and nab a great … [Read more...]

Save on your food bill: be a part-time vegetarian

by Naomi Willis · updated 15 March 2022

If you want to save money on your food bill, an easy way to cut the costs are to remove meat from your diet. But you don't need to become a full time vegetarian to still reduce your spend.

If you want to save money on your food bill, an easy way to cut the costs is to remove meat from your diet. But you don't need to become a full-time vegetarian … [Read more...]

Stop being seduced by supermarket tricks

by Naomi Willis · updated 15 March 2022

A trip to the supermarket may seem like a harmless way to get your food shop but they are seducing us into spending. Don't let them catch you out.

A trip to the supermarket may seem like a harmless way to get your food shop, but they are seducing us into spending. Don't let them catch you out. How … [Read more...]

Four ingredient Cheddar Cheese Puffs recipe

by Naomi Willis · updated 2 March 2023

Cheddar chees puffs

Whether you are after an easy snack, an alternative for the lunch box, a warm treat, or an extra with dinner, this Cheese Puffs recipe may just be for … [Read more...]

MandM Direct Review: Cheap Clothing – Save up to 85%

by Naomi Willis · updated 21 December 2020

MandM Direct review: how much can you spend on an outfit? Plus extra tips to make sure you maximise all possible discounts and pat the absolute best prices!

MandM Direct review: how much can you spend on an outfit? Plus extra tips to make sure you maximise all possible discounts and pay the absolute best … [Read more...]

Don’t bin your carrot tops – other uses and recipes

by Naomi Willis · updated 6 November 2018

Instead of throwing your unused carrot tops in the bin, consider what else you could do with them, from recycling to recipes and put them to good use.

Instead of throwing your unused carrot tops in the bin, consider what else you could do with them, from recycling to recipes and put them to good use. I've … [Read more...]

How to Make Breadcrumbs

by Naomi Willis · updated 22 April 2019

Instead of wasting your bread and throwing it in the bin, use it to make your own breadcrumbs instead and save a bit of cash in the process.

Instead of wasting your bread and throwing it in the bin, use it to make your own breadcrumbs and save a bit of cash in the process. Bread crumbs are … [Read more...]

Grab an Everything 5 Pounds Voucher Code for FREE UK Delivery

by Naomi Willis · updated 20 March 2017

For a limited time only, take advantage with an Everything 5 Pounds voucher code to get FREE UK delivery on all orders!

For a limited time only, take advantage with an Everything 5 Pounds voucher code (grab it from below) to get FREE UK delivery on all orders! I rarely buy … [Read more...]

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Ricky and Naomi Willis

Ricky and Naomi Willis, founders and editors of the Skint Dad website.

We know how heavy money pressure can feel, so we share simple, practical help to make everyday money feel more manageable.

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  • Home
  • Save money
    • How to save money on groceries
    • Save money on energy bills
    • Save money on water bills
    • Frugal living tips
    • 1p Saving Challenge
  • Make money
    • Make money online
    • Best paid surveys
    • Best side hustle ideas
    • Free money
    • Genuine work from home jobs
    • Bank switch offers
  • Manage money
    • Best budgeting apps
    • Average household bills
    • Credit score apps
  • Help & Support
  • News
  • Deals
    • Farmfoods offers
    • Blue Light Card discounts list
    • When is the Next sale
    • 25% off wine
  • About us
    • Contact us
  • Subscribe