Asda has launched its brand new loyalty scheme, “Asda Rewards” to earn cash and get money off your food shop.
Using the brand new Asda Rewards app, you can earn money to spend on food at Asda.
It’s a limited trial at the moment, in a small number of stores (see below to find out if your store is included).
When you buy “Star Products” or complete Missions, you earn pounds, not points, to spend on your next food shop.
Here’s everything you need to know about the app.
The Asda Rewards app launched in 16 stores as part of a pilot scheme from 21 October 2021.
Customers who shop in one of the trial stores can download the reward app from either the Apple app store or the Google play store and start earning rewards for a money off voucher.
Each time you shop, you will see your cash pot build-up when you buy Star Products or complete in-app Missions.
You can then redeem the cash the next time you shop by using vouchers saved in the app.
You can either use the vouchers to get money off part of your shop or keep saving them and get a full shop for free in the future.
At certain times of the year, there will be special “Boost” vouchers that can multiply the value of your cash pot – we’ll update you when we find out more.
Matt Mclellan, Vice President Customer Proposition & Planning, said:
“We know our customers want the best possible value when shopping with us, especially as household budgets become stretched.
“Our Asda Rewards trial rewards our loyal customers with pounds, not points for buying the products they love.
“We hope that our customers will enjoy building up their cash pot during the trial and spending it on whatever they like in store – or saving it for the all-important Christmas shop.”
What are Star Products?
Looking at the app, you can find the current Star Products, which earn you more rewards each week.
It can include both branded as well as Asda own-label products.
Each Star Product will have a different cash reward value and will be shown next to the item.
There should also be Star Product signage in store to make it easier to find.
Star items can include stuff you’d likely buy in a typical shop like everyday grocery lines, beers, wines, spirits, household cleaning and pet products.
When it comes to brands, you can get rewards across products from Asda, Cadbury’s, Heinz, Pampers, Budweiser, Gillette and many more.
What is a Mission at Asda?
On top of rewards for buying products, you can make more rewards by completing in-app Missions.
They can reward you money in your cash pot for doing things like:
- buying five fruit and veg items to unlock their “5 a day badge”
- spending £15 on pet products
- shopping 4 times in a month
- seasonal Missions including Halloween and Christmas themed bonuses
What stores are part of the Asda Rewards launch?
Customers in selected stores across West Yorkshire and the West Midlands are part of the initial launch.
Here are the Asda stores that you can use the app and get money off your food shop:
Adel, LS16 7RY
Barnes Hill, B29 5UP
Dewsbury, WF12 9AE
Cape Hill, B66 3EN
Glasshoughton, WF10 5EL
Darlaston, WS10 8UZ
Halifax, HX1 4PG
Great Bridge, DY4 7HW
Huddersfield, HD2 2LQ
Halesowen, B63 4AB
Keighley, BD21 3ER
Oldbury, B69 4PU
Killingbeck, LS14 6UF
Perry Barr, B42 1AB
West Bradford, BD7 2QX
Queslett, B43 7HA
Where can I download the app?
You can find out a little more about the loyalty scheme here.
Asda George Rewards
While the Asda Rewards scheme is the first-ever loyalty program for groceries, Asda already has a loyalty scheme.
George Rewards allows shoppers to get discounts on clothes and homewares products when shopping online.
How else can I save as Asda?
Asda run lots of offers and deals to save on food and clothing.
For a tasty weekend treat, you can get a free movie voucher plus two pizzas and a drink in the £5 Asda pizza meal deal.
If you need school clothes, you can get a bonus of £15 to spend on uniforms when you use the Asda School Shop Savings Card.
The Asda 25% off George clothing sale is worth checking out as you can get a bargain on outfits and shoes for kids, women and men.
You don’t need a separate loyalty card for Asda. Download the app, and you can scan your card from your phone to build up your cashpot.
You can sign into the app using your current Asda log in details.
Asda Rewards allows you to build up rewards on selected Star Products, which are listed in the app, rather than on your whole food shop.
You can use your rewards to get money off any future food shop.
Once you’ve saved up your cashpot, you can swap it for an Asda voucher from within the app to spend on whatever you want.
Once you’ve swapped your cashpot for Asda vouchers, you usually have 30 days to spend them. If you don’t use them by the date, they will expire after this time. Check the app for the exact expiry date.
Asda is running the loyalty app trial until 31 December 2021 and will decide if it will roll it out to other stores from then.
If your store is not part of the trial, you can register your interest for your local store here.
Other loyalty apps
Asda is not the only supermarket to offer a loyalty scheme, and I’m actually surprised it’s taken this long to get one.
Check out the My Morrisons app, where you get personalised offers for money off then and there.
Tesco Clubcard Prices is a great way to get extra discounts exclusively for Clubcard members.
You can save even more at Asda using the Airtime Rewards app. You get cashback on your shop which reduces your phone bill.